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AI Insights · Timothy · July 2025

Top 5 Health and Fitness Apps in Portugal: Q2 2025 Performance

Explore the performance trends of the leading health and fitness apps in Portugal during Q2 2025, with insights from Sensor Tower.

Top 5 Health and Fitness Apps in Portugal: Q2 2025 Performance

In the second quarter of 2025, the health and fitness app market in Portugal witnessed varied performance trends across the top five applications. According to data from Sensor Tower, these apps showed diverse patterns in downloads, active users, and revenue.

SNS 24 consistently led in weekly downloads, peaking at around 13.5K by the end of June. The app maintained a strong presence with weekly active users fluctuating between 444K and 537K, highlighting its sustained engagement within the Portuguese market.

Strava: Run, Bike, Walk experienced an upward trajectory in revenue, reaching nearly $10K in late May. The app's weekly downloads varied, with notable increases in the final weeks of the quarter, while active users peaked at approximately 135K mid-June.

MY LUZ saw a decline in both downloads and active users during the quarter. Weekly downloads decreased from 5.9K to 4.9K, and active users dropped from 93.5K to 67.8K, reflecting a downward trend in user engagement.

Mi Fitness (Xiaomi Wear Lite) demonstrated fluctuating download numbers, with a notable increase to over 5K in the last week of June. Active users decreased steadily, dropping from 152K to 114K, indicating a gradual decline in user retention.

Finally, My CUF maintained a steady download rate, averaging around 4K weekly. Active users showed growth, climbing from 50K to 57K by the end of June, suggesting increased user engagement.

For more detailed insights and trends, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025